Sunday, July 12, 2009

Google: The Next Ponzi Scheme to Fail?

I've been a "Googler" since 1998; I've promoted its search tools to business associates and friends, and I've [cautiously] used Adwords and AdSense for a variety of client-related projects.

I use the word 'cautiously' because over time, I've repeatedly discovered that the Adwords program would charge me/my clients for clicks that didn't correspond to the actual web traffic statistics reported by two completely independent software applications that measure site visitor traffic.

The staff at Google explained this away by suggesting that ads that appear on the Google 'search network' might include ad placements on sites that are masked, or somehow can not be verified. That's when I thought of the account statements published by Bernie Madoff's "brokerage firm".

And then I noticed this article : http://seekingalpha.com/article/148238-google-the-next-ponzi-scheme-to-fail